Everything you need to know about cloud.

For most of us in the security and IT industries, or just about anyone familiar with technology, the word “cloud” no longer immediately elicits an image of a white, fluffy mass floating in the sky. We’ve watched the term evolve from unknown or vaguely understood technology and develop into significant value over the last few years, as more and more small- and medium-sized business (SMBs) turn to cloud-based solutions for a wide variety of business, IT, and security needs.

And this change is for good reason: the cloud has proven to be a highly functional, flexible, and convenient method for SMBs to leverage as part of their strategies to comprehensively protect and modernize their facilities. No matter what market you’re in, the cloud provides numerous benefits for optimizing business operations and security processes.

One of the most advantageous components of the cloud is its ability to allow the appropriate users to access information from any place at any time and from a range of connected devices. All pertinent data is aggregated into one platform, and in the event of a crisis — security or business related — stakeholders can obtain the most relevant and up-to-date information in minutes for an immediate and informed response.

Scalability and Flexibility
Video is a valuable tool for any SMB when it comes to streamlining business operations and identifying the most prominent risks facing the organization. As an SMB grows or its technology systems become more advanced, using a cloud solution to store and manage video data allows for rapid adjustment and agility, reducing the complexity that might come with expansion. With the cloud, business owners can gain more insight into daily operations and ensure all organizational and security goals are met on both a day-to-day basis and into the future.

Data Security
While the security of data in the cloud is certainly a much discussed issue, the fact of the matter is that with the proper protocols in place, the cloud can actually enhance data protection. End users can reduce their security footprint through the cloud, and by utilizing practices such as vulnerability testing, password etiquette, software patches, and encryption, sensitive data is sure to be out of the reach of bad actors. Additionally, public cloud providers have invested significant funds into ensuring their networks are protected and that their services ensure the utmost uptime — it’s critical to the business model to do so. And this approach enables SMBs to have peace of mind that security and reliability are taken care of.

Automatic Updates
The cloud takes the burden off of limited IT departments when it comes to system management, as upgrades and security fixes are automatically installed — yet another reason why the cloud is a strong solution for the SMB market. In fact, that is why cloud services are beneficial for organizations with a small — or nonexistent — IT team, as it takes the maintenance and operational concerns out of their hands.

The upfront investment in a cloud services model is much more affordable than a hardware-based model. Deploying a cloud-based solution doesn’t require an upfront capital investment, but instead introduces a service-based arrangement where users pay for the amount of video data, storage, and add-ons they use. This also helps build a long-term relationship with an integrator for continued support.

As SMBs see an increased availability of enterprise options that are affordable, there’s no doubt that the cloud will be a favorable solution for years to come. When properly secured and managed, the cloud enables businesses to not only enhance operations, but also create a proactive and reliable data strategy to mitigate risk and make intelligent decisions.

Hear more about how your organization can take advantage of these benefits during MIPS 2019 Feb. 25-27, in Nashville, Tenn., where Arcules will showcase its Integrated Video Cloud Service.